Greenlight Data Solutions

We Help Publishers Turn Underutilized Data Assets Into Recurring Revenue

Publishers generate valuable first-party data every day. As technology advances and new use cases emerge, those assets create new opportunities for commercialization. Greenlight identifies the opportunities, develops the partnerships, and manages the work required to turn them into ongoing revenue streams.

Greenlight Data Solutions

New Revenue Opportunities Require Specialized Expertise

Publishers generate valuable first-party data assets across their digital properties and touchpoints, including authenticated identity, audiences, location, behavioral and content consumption data, engagement signals, and other proprietary information.
Greenlight provides the expertise, strategy and market knowledge to turn those assets into revenue. We help publishers identify the right opportunities, compete for them, win partnerships, and build recurring revenue streams.

We connect publisher assets with market demand and manage the commercial process required to build and grow the bottom line.

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Our Services

Where We Create Revenue

Greenlight commercializes existing publisher assets across established and emerging markets.

Identity & Signals

Authenticated omni channel, permissioned first-party signals.

Audiences

First-party audience activation; behavioral, intent, etc. with new monetization opportunities emerging as technologies, platforms and buyer use cases evolve.

Emerging Opportunities

As technology and buyer demand evolve, valuable publisher assets are creating entirely new revenue opportunities.

Build a New Revenue Stream. Not a New Department.

Greenlight provides the specialized commercial resources required to pursue opportunities that might otherwise go undeveloped.

We work alongside existing teams, taking on market development, proposals, evaluations, negotiations, implementation and ongoing commercial support required to build and grow recurring revenue streams.

Trusted by Fortune 500 companies and innovative startups worldwide

Why Choose Us Connecting Publishers With Market Demand Greenlight works directly with publishers and buyers to build valuable, long term commercial relationships.

FOR PUBLISHERS

Turn Existing Assets Into New Revenue

Greenlight provides the market knowledge, buyer relationships and ongoing commercial support required to compete for new opportunities and build recurring revenue streams.

FOR BUYERS & PARTNERS

High-Quality First Party Assets. Direct From the Source.

Greenlight provides direct access to publisher owned data, content and other proprietary assets. We are not an aggregator, we work directly with our publisher partners to understand what they have and develop solutions around buyer needs.